Nasser Bin Abdullatif Alserkal Est. Introduces Bridgestone Products at Dealer’s Event
Just like the Citibank famous tagline – “Citi never sleeps”. Here in Dubai, UAE the events never stop and everyday just about any product that leaves the assembly line at its origin it just drops in United Arab Emirates where Dubai has become a natural launch pad for the region.
Nasser Bin Abdullatif Alserkal Establishment, the sole importer of Bridgestone tires for Dubai and the Northern Emirates, have announced two new lines of Bridgestone tires to be available in Dubai, during the ceremony of their Annual Dealers Event at JW Marriot Marquis Hotel. Present at the event were key management figures from Bridgestone Tires, including the Vice President of Bridgestone Middle East and Africa Mr. Kenji Kano and the General Manager of the Gulf, East Africa and Nigeria Branch Mr. Shigemasa Ishii.
The new lines are from the Turanza and Dueler ranges. The Turanza AR-20 line offers users superior wet performance and a higher level of comfort and safety. The Dueler HL850 line is aimed at SUV cars, and gives users a more durable option of tires with a quieter performance. The new Dueler line also has a 20% higher rolling resistance coefficient than its preceding line.
Speaking on the release of the new product lines, Mr. Kenji Kano Vice President of Bridgestone Middle East and Africa said, “We are very proud to be releasing our new product lines into the UAE market. All dealers of Nasser Bin Abdullatif Alserkal Establishment have shown exceptional feedback for Bridgestone tires. Because we cater to the comfort and safety of the Dubai drivers, our newest lines ensure the contentment and satisfaction of end users.”